By Zach Freeman
Billed by CEO Katy Lynch as a “week-long celebration of all-things tech,” Techweek is a lot of things to a lot of people, but in terms of this year’s physicality, it is essentially a taking over of a large section of the eighth floor of the Merchandise Mart with dozens of booths, three stages and a teeming mass of badge-sporting “innovators, disruptors, entrepreneurs, developers, VCs and visionaries.” Walking amongst them for the last two days I found it hard to get excited about much of what was being marketed, pitched, sold or displayed to me (except for the free food from gogo—that was pretty easy to get on board with). But maybe that’s because I’m just a grumpy old programmer.
A little backstory: I direct a small technology office for a large college within a large university—we build web applications to simplify manual processes, run reports to provide units with decision-making data and maintain the social media and website for the college. In my role, I not only lead a team, I gather requirements, write code, test, run code reviews and solicit feedback from our users. I also teach a databases class at another university.
I like being involved in all aspects of the software development lifecycle and encourage my team to be as well. In previous positions I’ve worked with teams that divide things up: project managers talk to clients, managers set goals, developers write code. I’m sure it works for some but it always seemed so inefficient and divisive to me, especially when the unfortunate result is that only the developers end up knowing anything about how the system actually works and why.
At Techweek, I felt the confusion coming back to me as speakers tossed out phrases like “technology literacy” without a clear definition of what it implied (Knowing how to code? Understanding social media? Owning the latest wearable? All three?) and representatives running booths seemed confounded by questions about how their software actually works with no one around to help clarify. Why do developers still get hidden away behind the scenes? I know we’re not always the best communicators or the most fun to talk to, but shouldn’t we be out there taking some credit for the stuff we’ve created? Or at least on hand in case some annoying nerd has a question besides “Where can I buy this?” or “How did you come up with the idea?” Read the rest of this entry »